English 日本語
Japan
  Search
Home Company Solutions News Careers Trends & Insights
 
  In this section  
  Business Issues  
  Industry Expertise  
    Advertising  
    Automotive  
    Consumer Packaged Goods  
    Financial Services  
    Government & Social  
    Media  
    Online  
    Telecommunications  
    Travel & Tourism  
    Pharmaceutical  
  Products & Services  
  Related information  
  Trends & Insights  
       
       
 
Solutions    >    Industry Expertise    >    Pharmaceutical
Pharmaceutical

Meditech

Meditech Research was established in 1979 as a medical research group specializing in marketing research among professionals in the health field.

 

The Meditech team consists of highly experienced researchers coming from a background in the pharmaceutical industry. They understand the complicated workings of the Japanese market and are in an excellent position to understand the specialized needs of pharmaceutical companies and to advise on the best research methodologies that will answer those needs.


Meditech research conducts studies on pharmaceuticals, clinical diagnostics, medical instruments, as well as on products in all stages of development ranging from planning to pre-clinical to post-launch surveillance.


Our recently established physician panel has enabled Meditech Research to bring our methodological and analytical experience online. With fully 12% of all physicians registered in Japan (about 30,000 physicians), our panel is the largest in Japan and allows for web-based surveys or traditional qualitative or quantitative resarch with almost any specialty or prescriber condition.


In addition to conducting research with doctors, pharmacists, nurses, and clinical technicians, Meditech Research also conducts surveys with patients. Our patient panel is the largets of its kind in Japan with over 130,000 patients available for either traditional qualitative and quantitative research or online surveys. Interviews with medical professionals are conducted by interviewers specialized in that field enabling us to gather a higher quality of information.

Meditech Research also has experience studying all types of diseases ranging from hypertension, diabetes, hyperlipemia, psychiatric diseases, cancers, and other rare diseases.

Most importantly, however, we place great emphasis on working proactively with our clients to produce actionable results. We believe that this can be done only by gaining a thorough understanding of our client’s business, by custom designing a focused research plan, and by providing insight in the analysis of the results.





Nielsen Can Help



Consumer Research
Nielsen has considerable experience researching the tourism industry. With a wide range of sampling techniques and methodologies, Nielsen can help develop a deeper understanding of the market, not only in terms of travel experiences, visitor expectations and satisfaction, but also to provide insight to new development opportunities. Find out more.

 

© The Nielsen Company Privacy               Terms of use               Help               Contact Nielsen Answers login