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Solutions    >    Products & Services    >    Customised Research    >    Marketing Mix Management   >   Retail Distribution   >   Price Check Services
Nielsen | Price Check Services

  Design/Methodology:

In-store check of retail selling price for a client defined basket of products in any number of competitive retail outlets.

Marketing Issues Addressed:
  • Price competitiveness of basket of products or individual items against key competitors.
Analyses Delivered:
  • Comparative basket retail price and index of price against competitive chains.







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